Craft Gets Dimensional - Scene Breakdown

Craft Gets Dimensional - Scene Breakdown

Scene from a recent craft promo showing how a 3D modelled pattern cutter was composited into an After Effects project. Its basically Tron with craft.

3D Model/Animation: Nick Haldane
Compositing/Other Graphics: Michael Lomon

PICK Me Up 2011: A few of our favourite things...

from the marvelous Pick Me Up 2011 exhibition at Somerset House...

Brilliant prints and collages from Eda Akaltun

Hard hitting collage graphics from Revenge Is Sweet

fabulous colour palettes from Victo Ngai

April Monthly Highlights Graphic

April

Graphic for QVC's Monthly Highlights promo. All the months will have their own relevant look.

Design/Animation: Nick Haldane

Red Nose Day Sting

Sting for the QVC Comic Relief competition "The Face You Nose".
It was created on 3DS Max using maps for the noses.

Design/Animation: Nick Haldane

Silk Route Jewellery
Awaiting voiceover and music - but here's an early peek.

With the silk route being a complex trail, and the product having it's routes mainly in China - I chose to animate a series of relatively generic vignettes which would throw up some interesting elements for the start/end boards and jewellery showcase scenes.

Design/Animation: Michael Lomon

RED CARPET

Red Carpet


Promo in which QVC's very own Julia Roberts jets off to Hollywood to schmooze with the stars.

The brief was to aim for a glamorous, clean, vector based look with seperate elements popping in and out to suggest a narrative to Julia's journey.

Design/Animation: Michael Lomon

Beauty Day-Scene Breakdown

Beauty Day - Breakdown

Quick breakdown from original green screen shoot footage to final rendered shot.
Design/Animation: Michael Lomon

QVC Motion Graphics Showreel 2010

Finally managed to upload the years' compilation.
All content contributed by Nick, Michael and Daria.

QVC Motion Graphics Showreel 2010 from Marc on Vimeo.