Hoopla Sting

Hoopla Sting

Who loves Hoopla? I certainly do and to celebrate Hoopla coming to QVC we made a lovely 3d model of the Hoopla set. Has the word Hoopla ever been written so many times in a paragraph. Who the Hoopla knows.

Design/Animation: Nick Haldane

Crafting on Trend

Crafting on Trend

New promo for Craft. No real concept for this. Just tried to shove as much of the product in as possible.
In other news, Mike Lomon and myself came second in the summer party boat race. To be fair we were by far the fastest and had it not been for a poor start in the final would have won by miles.
Robert Facey has now paid me back.
I managed to help big Dave Lumsden fulfill his dream of flying solo.
I remain the best at ping pong in graphics probably.

Design/Animation: Nick Haldane

Exilim Camera

Exilim Camera

Producer: Steve Lowe
Animation/Design: Michael Lomon

More ogoing 3DS MAX training as I work - this was an attempt at modelling and skinning (not as nasty as it sounds) a realistic approximation of the Exilim EX-H30 Camera.
Whilst a fair few details were skipped - the final renders just about get away with it I think!

All artwork/animation done in 3DS MAX
3.5 Days design/animation work

Summer Surprise

Summer Surprise

Producer: Marc Lawrence

Animation/Design: Michael Lomon

Experimenting with 3DS MAX - we went for a paper 'curling' look for a quirky take on Summery goodness.

Notice the bits of summer iconography surrounding the title such as the ice cream and surfer.

Would be great to revisit this style and explore a few different angles and animation on a longer Promo.

All artwork/animation done in Illustrator/3DS MAX/After Effects.
2.5 Days design/animation work

Mumbo Jumble Sting

Mumbo Jumble Sting

New sting for QVC's latest morning competition "Mumbo Jumble". Made in 3DS Max with some exciting particles at the end.

In other Graphics news; we will be boycotting the upcoming QVC Pub Quiz. Despite being reigning champions, we never received a trophy and feel that we can not defend our title under such spurious circumstances.
Also Robert Facey still owes me £20 from a Ping-Pong bet incurred over two weeks ago. I hesitate to use the term welcher but would advise caution when wagering with the above mentioned.

Design/Animation: Nick Haldane

Mid Season Clearance

Producer: Paul Burns
Animation/Design: Michael Lomon

Simple but colourful animation to add a bit of drama to QVC's sale. We kept things broad as there are so many product ranges involved. A tight palette helped keep the piece flowing.

All artwork/animation done in After Effects
3.5 Days design/animation work

Best of British

Best of British
Sometimes we end up re-jigging a bit from out initial concepts. Having originally gone for a more illustrative, eccentric approach to 'Britishness' - we decided on a cleaner, more iconic style.

1.5 Days design/animation work

Animation/Compositing/Design: Michael Lomon