QVC Craft - July 2011

Animation/Design: Michael Lomon

A bit of painterly particle work to introduce QVC's craft product presenters. Bit of a challenge keeping things looking natural and 'organic' - but for a feel of free flying paint splashing around the presenters - I think we achieved a fun look. With a little more time and hardware, it would be great to further integrate flowing, liquid-esque
graphics with live action shots and on screen text.

All artwork/animation done in After Effects